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Senior CRO Designer Paywalls and Funnels

RevenueCat
senior
Work Type

Remote

Open to applicants in

Europe

Seniority

senior

Posted

July 21, 2026


Expected Salary
$200k+
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Job Description

RevenueCat gives app businesses the infrastructure and tools to build run and improve their monetization.

Since graduating from YC's S18 batch we've grown into the default monetization platform for mobile.

We're in 50%+ of newly shipped subscription apps we process $16B+ in annual purchase volume and we help everyone from a solo developer to the OpenAI mobile team understand and grow their revenue.

We're a remote-first team of 150+ people across 25+ countries guided by values we actually practice: Customer Obsession Always Be Shipping Own It and Balance.

This isn't the right fit for everyone.

The systems you’ll build here move billions of dollars and touch hundreds of millions of end users and we don’t take that lightly.

You'll be expected to work hard and hold a high bar for what you ship alongside some of the sharpest most driven people you've worked with.

If that sounds energizing rather than exhausting keep reading.

ABOUT THE TEAM You’ll join a cross‑functional group of app monetization subject matter experts who partner directly with RevenueCat customers and prospects.

As part of the broader Customer Growth org this team designs and implements high‑impact paywalls onboarding flows and purchase funnels using RevenueCat’s no‑code builders and experimentation tools then feeds learnings back into our product templates and educational content You’ll also collaborate closely with our content marketing and advocacy teams to turn real‑world project outcomes into templates case studies webinars and best‑practice guides for the broader app community ABOUT THE ROLE As Senior CRO Designer Paywalls & Funnels you’ll be the person RevenueCat customers trust when the question is: “How do we get more users to convert and stay subscribed?” You will: - Design & build high‑converting paywalls and funnels - Use RevenueCat’s paywall and experiment builders to design configure and ship paywalls onboarding flows upgrade paths and win‑back experiences for mobile apps across categories - Translate brands and product value props into clear compelling paywall layouts messaging and pricing presentations - Lead conversion optimization projects for customers and prospects - Run structured discovery with customers and prospects to understand their business model audience and constraints - Propose experiment plans (e.g. value prop framing pricing presentation trial vs. no‑trial placement and timing of paywalls) - Partner with apps to launch multivariate tests and interpret results using RevenueCat’s analytics and experimentation tooling - Codify patterns into reusable assets - Distill what’s working across projects into reusable templates checklists and patterns that can be implemented directly in RevenueCat’s builders - Work with Product to inform our paywall components presets and default templates - Create educational content with Advocacy & Marketing - Collaborate with Growth Advocacy and Content teams to turn your project learnings into: - Example paywalls and funnel templates - Blog posts guides and best‑practice documentation - Webinars live reviews and conference talks or workshops - Participate in public‑facing sessions (e.g. teardown streams office hours) as a visible expert on monetization UX - Champion monetization UX best practices - Advise Sales Customer Success and Support on paywall and funnel best practices they can bring into customer conversations - Provide feedback to Product & Engineering on how practitioners use our builders in the wild highlighting opportunities for new features components and workflows ABOUT YOU You’re a conversion‑focused designer who lives at the intersection of mobile product design growth and experimentation.

You have a track record of shipping real paywalls and funnels that move business metrics not just portfolios You have: - Deep hands‑on experience with paywalls & funnels - 5–8+ years designing consumer mobile experiences with a substantial portion spent on subscription or purchase flows (e.g. paywalls onboarding upgrade/upsell win‑back account limits) - Experience either: - At a mobile app studio / product team owning monetization UX or - At an agency/consultancy repeatedly designing and optimizing paywalls and funnels for multiple apps - Strong conversion & experimentation mindset - Comfort defining hypotheses success metrics and test plans (e.g.

CVR trial start rate activation LTV) - Experience using analytics and experimentation tools to interpret results and iterate quickly - Ability to balance conversion gains with long‑term user trust and platform guidelines - Mobile‑first product design skills - Excellent interaction and visual design chops for small screens and high‑stakes surfaces (like paywalls and purchase flows) - Strong UX writing instincts for concise value‑focused copy and pricing messaging - Proficiency in modern design tools (e.g.

Figma) and comfort translating designs into no‑code builder configurations - Customer‑facing communication skills - Confidence leading workshops design reviews and strategy sessions with customers and prospects - Ability to present options pros/cons and trade‑offs to both designers and non‑design stakeholders (founders PMs marketers) - Great written communication for async collaboration in a remote team - Values & ways of working - You’re energized by our mission to help developers make more money - You work iteratively and ship value quickly rather than waiting for perfection - You have an ownership mentality: You see broken or unclear experiences and feel compelled to improve them - You’re comfortable working in a fully remote distributed team and collaborating across time zones In your first month you’ll: - Learn RevenueCat’s products especially paywalls experiments and analytics - Join customer calls to understand our process and common challenges - Audit a handful of existing customer paywalls and funnels and build your first recommendations Within 3 months you’ll: - Own several customer projects end‑to‑end from discovery through experiment analysis - Ship multiple paywall and funnel variations using RevenueCat’s builders - Partner with Advocacy/Content on at least one public asset (template blog post teardown or webinar segment) Within 6 months you’ll: - Be the go‑to expert internally for monetization UX paywall patterns and funnel optimization - Maintain and evolve an internal “playbook” of best practices and tested patterns - Influence the roadmap for our paywall and experiment tooling based on patterns you see across customers Within 12 months you’ll: - Have materially improved conversion for a portfolio of customer apps with clear before/after stories - Help define our strategy for paywall templates and monetization UX guidance at scale - Represent RevenueCat in public‑facing educational content (webinars AMAs workshops or conference talks) as a leading voice on mobile monetization UX WHAT WE OFFER: - Competitive equity in a fast-growing Series C startup backed by top-tier investors including Y Combinator - 10-year window to exercise vested equity options - A fully remote environment designed around autonomy and flexibility. - 4-5 weeks of paid time off annually - Paid desk at a co-working space - Workspace budget and continuous learning stipend INTERVIEWING AT REVENUECAT Our interview process is rigorous on purpose.

We're not trying to make it difficult for the sake of stressing you out.

We want to be sure that everyone we bring on is genuinely excited about this work aligned with how we operate and ready to thrive in a fast high-bar environment.

Curious what that actually looks like?

Read more in our blog post on how we hire at RevenueCat https://www.revenuecat.com/blog/company/how-we-hire-at-revenuecat/ including tips to help you succeed.

MORE ON HOW WE WORK: - The values that guide how we work: Our Values https://www.revenuecat.com/blog/values/ - How we work as a remote team: How We Work Remotely at RevenueCat https://www.revenuecat.com/blog/how-we-work-remotely-at-revenuecat/ - What to expect from our interview process: Interview Expectations https://app.notion.com/p/RevenueCat-Interview-Expectations-1bdcb1a108b0800c8941def0f076f9e2?pvs=21 - How we think about hiring and team design: Building a Winning Team https://app.notion.com/p/Building-a-Winning-Team-69e431c4c3df4b13961523cd93c0e9bf?pvs=21 - What to expect from comp and employment: Employment FAQ https://app.notion.com/p/RevenueCat-Compensation-Employment-Overview-184cb1a108b0801398d4e525928597ab?pvs=21 - Our blog: RevenueCat Blog https://www.revenuecat.com/blog/ - Our docs: Product Information https://www.revenuecat.com/docs/welcome - Our latest funding round: Series C Announcement [2025] https://www.revenuecat.com/blog/company/revenuecat-part-2-series-c/ - Our CEO and co-founder Jacob Eiting: Interview on building RevenueCat [2022] https://sarharibhakti.substack.com/p/my-chat-with-jacob-eiting-cofounder

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