Global Account Manager, Auto, Global Accounts - GBS
TikTok
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Job description
Responsibilities
The Global Agency and Accounts (GA&A) team works with leading agency groups and multinational advertisers, acting as a strategic and consultative partner. We establish and lead the partnerships that turn TikTok's integrated suite of products into solutions that build businesses and brands.
We solve complex, cross-market growth challenges for some of TikTok's largest global advertisers, bringing together strategy, platform expertise, and tailored solutions to meet high-impact business goals.
You will turn those partnerships into scalable programs and product adoption, accelerating measurable outcomes for clients and driving revenue growth for TikTok.
We are looking for a data-driven, operationally-minded Global Account Manager (GAM) to join our GA&A team. This role serves as the "Activator" of global initiatives—the bridge between high-level strategy and regional execution with tracking, governance, performance management.
You will evolve the foundation by moving beyond descriptive data pulls into diagnostic and predictive analysis. You aren't just reporting what happened; you are explaining why it happened and recommending what the client should do next. This is a role for a "Quant and Qual" thinker who possesses a COO mindset: someone who loves building the infrastructure that allows global accounts to scale.
Responsibilities
Data Diagnostics & Strategic Storytelling
- Own end-to-end data analysis for global accounts. Move beyond basic reporting to provide diagnostic insights and prescriptive actions that drive client upside.
- Design and maintain sophisticated revenue dashboards and trackers to provide a real-time global view of account health.
- Support global presentations by providing strategic context. While you assist in major "Top-to-Tops," you will fully own client presentations for selective projects, including delivery and follow-up.
Global Infrastructure & Execution
- Build and maintain the global infrastructure (Trackers, Account ID mapping, SVA/FVA allocation) that allows the team to operate with excellence.
- Act as the internal "connective tissue," aligning Product, Content, and Revenue teams to implement the global Go-To-Market (GTM) strategy.
- Work with cross-functional (XFN) teams to set up internal and external support systems for Joint Business Plan (JBP) delivery and tracking.
Product & Measurement Expertise
- Serve as the team’s TikTok product expert. Develop an established POV through regular discovery and self-education.
- Structure campaign testing frameworks for accurate media measurement and tracking, helping clients navigate complex full-funnel solutions.
- Partner with regional teams to cascade product knowledge and best practices, ensuring global consistency.
Commercial Support
- Manage weekly and monthly revenue updates. Proactively pull insights to probe leadership on growth opportunities or potential risks.
- Identify internal opportunities to scale revenue by suggesting relevant alpha/beta product tests to regional teams.
Qualifications
Minimum Qualifications
- Minimum 4+ years in digital media, advertising, or tech platforms, with a focus on account management or strategic planning.
- Ability to approach client challenges with a management consulting lens—identifying trends and translating them into product adoption roadmaps.
- High proficiency in Excel, Sheets/Docs, and PPT. Experience with data visualization tools (e.g., Tableau, PowerBI) and a track record of "storytelling with data."
- Familiarity with ad verification partners (e.g., IAS, DV, MOAT) and an understanding of how TikTok solutions map to global business objectives.
- High attention to detail; you are the "first line of defense" for ensuring global standards and reporting accuracy are met.
Preferred Qualifications
- Experience working across different time zones and cultures with a high degree of empathy and "cultural humility."
- A proactive self-starter who is comfortable in a fast-paced culture within a global org. You are a team player who prioritizes the success of the collective over the individual.
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
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