Product Marketing Manager (Enterprise Architects, EMEA)

• Snowflake EMEA product marketers conceive of and execute go-to-market plans that drive awareness, adoption and drive success for our customers
• We are looking for a Product Marketing Manager to orchestrate go-to-market execution targeting Enterprise Architects, scale global programmes, amplify regional priorities, and ensure our message resonates with this persona and broader technical decision-makers across industries
• This is a highly cross-functional role, working closely with Account Teams, Field Marketing, Technical Sales, ABM, Demand Generation and Global Product Marketing to align strategy with execution
• The successful candidate will thrive on programme orchestration, community building, enablement at scale, and surfacing regional insights to shape global direction
• Own and align marketing strategy in the EMEA region for the Enterprise Architect persona, ensuring plans reflect technical architecture insights and empowering the field to execute with impact
• Enable the field at scale by running regional programmes, sales plays and delivering clear and relevant messaging
• Lead cross-functional working groups including ABM and Demand Generation to ensure disciplined marketing programme execution and alignment across teams
• Build and nurture a community motion targeted at Enterprise Architects to foster peer-to-peer engagement and long-term platform advocacy
• Champion outcome-driven selling by equipping sales teams with messaging and programmes that tie Snowflake’s architectural advantages to measurable impact
• Amplify the EMEA voice by capturing regional insights, sales feedback and performance data to inform global GTM, messaging and roadmap decisions
• Translate Snowflake’s platform value into architectural blueprint and technical framework statements that resonate with key technical decision-makers

Benefits

• Comprehensive health insurance plans
• Health savings accounts
• Robust retirement plans
• Life and disability insurance
• Weekly online lunch and learns
• Virtual workout classes
• Ergonomic work-from-home equipment
• On-demand mental health and wellness programs
• Fertility benefits and family planning resources
• Generous time-off and various leave plans
• Onsite and Remote Work
• Employee discounts and pre-tax selections
• New hire equity + Employee Stock Purchase Plan (ESPP)
• Quarterly bonus or commission program- Experience developing regional or industry-specific campaigns that complement global priorities is a plus
• Strong collaboration and influence skills, with the ability to align global strategy to regional execution across ABM and Demand Gen teams, among others
• BS/BA degree preferred
• Excellent communication and storytelling abilities, distilling complex architectural concepts into compelling, business-relevant narratives
• Demonstrated ability to orchestrate cross-functional GTM programmes that scale across regions and resonate with the Enterprise Architect persona and technical decision-makers
• Willingness to travel up to 25% of the time
• Experience working with or marketing to the Public Sector is a plus
• 5+ years of experience in product marketing, solutions marketing or GTM strategy, specifically focused on data and AI platform architecture
• Proven experience in building and scaling a community motion or developer/architect relations programme
• Commitment to being a culture champion who builds trust, collaboration and inclusivity across functions and regions
• An analytical, data-driven mindset with a focus on measuring impact and driving continuous improvement
• Ability to translate complex technology and architecture value into clear strategic frameworks that resonate with decision-makers
• If you are energised by orchestrating strategic programmes, engaging technical communities, enabling the field, and amplifying the voice of the region to shape global impact, we’d love to meet you