Lead Supply Growth Marketing

Who you are

• 5+ years of work experience in Marketing, Digital Marketing or Product Marketing
• Proven track record of commercial impact through digital marketing efforts
• Experience in (development of) marketing (automation) tools and technology and rollout of product releases
• Data literacy and the ability to use data to build actionable insights. Basic level of data querying is a plus
• Experience working in a sizable marketing environment, preferably in a multinational B-to-B context
• Salesforce Marketing Cloud experience is a plus
• Business acumen to quickly understand Booking’s objectives, and key results, partner and consumer perspectives as well as the way all parts of the company work together to realize our ambitions
• Strong and resilient team player with a high degree of flexibility, problem-solving and positive communication that motivates and influences the achievement of team objectives
• Excellent organizational skills, ability to prioritize tasks, and manage time efficiently. High performer with the ability to manage parallel tracks and expectations for project scope changes, seeing intersection points, and mitigating risks
• Ability to work in a fast-paced environment that changes rapidly
• Self-starter with the ability to collaborate across teams and parts of the organization to deliver results
• Creative thinker with excellent analytical skills and learning mindset
• Strong and high energy team player with a high degree of flexibility and positive communication that motivates and influences achievement of team objectives

What the job involves

• Reporting to the Manager, DPE – Supply Growth Marketing & Business Growth, you will join the Supply Growth Marketing & Business Growth team and work alongside four peer Leads
• The Lead, Partner Performance Marketing owns the definition, improvement and adoption of the departments marketing capabilities and commercial models by defining the needs or changes needed for the Digital Partner Experience team to deliver and steer
• The goal of a Lead, Partner Performance Marketing is to drive commercial impact measured in product adoption and consistent availability by improving our marketing tools and tailor our commercial models
• Scope: Own the definition and delivery of the improved marketing technology tools and commercial model to improve our marketing and commercial steering
• Performance / impact: Own performance targets for your projects and its contribution to department annual business (commercial and operational) targets
• Drive Performance: Drive marketing innovation by identifying new and optimizing existing marketing tools and models by leading requirement settings, gap analyses and collaboration with commercial excellence teams
• Backlog Management: Manage and prioritize the area’s backlogs of hypotheses and projects based on their business impact and the impact on the partners, ensuring timely delivery and efficient allocation of budget and resources
• Project Management: Lead complex projects, ensuring alignment with stakeholder goals and partner needs while managing technical implications and barriers. This involves fostering collaboration and alignment across teams, communicating outcomes and learnings to stakeholders, and validating, monitoring project results to drive continuous improvement
• Drive Innovation: Lead the collaboration with technical teams & Commercial Excellence team to drive innovation based on hypotheses and user stories, aiming to improve business impact, reduce time spent, and increase partner experience through technology-driven or data modeling solutions
• Collaboration: Effectively achieve impact drivers within the scope of responsibility by fostering enhanced stakeholder collaboration. This involves actively engaging with and gaining the support of key stakeholders, including Central Partner Services, Marketing Technology and Internal teams in DPE, ensuring their alignment with performance indicators and goals to drive meaningful outcomes
• Analytics: Conduct (basic) analysis of performance, commercial and market data to derive commercial insights and define hypotheses
• Authority: Be seen as an authority in your craft by sharing knowledge and insights, thereby making your impact visible and positioning oneself as an expert within the business. This involves guiding, consulting, educating, and supporting team members within and outside the department
• Voice of the Partner: Serve as the voice of partners within the organization, advocating for their needs and perspectives

Benefits

• Health insurance
• Free access to Headspace for you and your loved ones
• Global Employee Assistance Program
• Meditation and Breastfeeding rooms at the office
• Booking Cares - 2 days per year to volunteer and learn
• Life insurance
• Disability insurance
• Pension plan
• Annual paid time off
• Parental leave - 22 weeks
• Grandparent leave - 10 days
• Care leave - 10 days
• Bereavement leave - up to 4 weeks
• Anniversary leave
• Working from Home Furniture and Ergonomic Support
• Working from Abroad - up to 20 days per year
• Discounts & Wallet credits to spend on our products
• Upgrade to Booking.com Genius Level 3
• Friends & Family Booking.com discount vouchers
• Free access to online learning platforms
• Development and mentorship programs to support career growth
• Access to trainings and workshops
• Team development opportunities
• Local discount programs
• Game rooms in offices
• On-site meals, coffee and snacks including vegan options